Pop-up shops are a great way for a business to gain exposure and to advertise their products. Setting up a pop-up shop for a limited amount of time means that, you are not going to have to go through the paperwork to rent a place or to set up the shop aiming to create a market right there. Pop-up shops are a great way to save money and to expose your products to people.
At the same time, however, the pop-up shop can limit your options regarding the different techniques you can use to promote your products. That is mostly due to the fact that pop-up shops are usually not following the organization scheme of ordinary businesses.
One of the most important techniques that are a necessity for business but are not usually met in pop-up shops is Human Resources Management. For every business, big or small, human resources play the most important role to be able to perfectly organize and manage important aspects of the business. Everything from decisions for different departments all the way to organizing small events has to do with human resources.
When you are about to set up your pop-up shop it is important for you to remember why having the right human resources will be able to help your shop evolve and, of course how to properly manage them.
You need people that your customers will be able to relate to. If your pop-up shop is selling products to young people then make sure that you will hire young people to sell your products. If your products are very specific and require some sort of technical expertise, make sure that the people you are going to hire will have the know-how that is necessary.
In terms of managing them, scheduling is the most important thing in all this process. Make sure that you are going to maintain a good schedule that will be comfortable for all your employees. The most important part of Human Resource management is keeping your employee happy no matter what.
Just because you are the owner of your pop-up shop, that does not mean that you own your employees. They are your co-workers and the most important part of Human resource management is to treat them like co-workers.
