The electronic commerce (e-commerce) is a modern way to market goods and services through the use of ICTs, especially by capitalizing the advantages of Internet. In the traditional business system, commercial activities are concentrated in urban areas. But in digital era also rural regions can really increase their competitiveness, thus avoiding their depopulation and transforming in new opportunities for economic recovery.

The project “Transform@ – Game based learning course to boost digital transformation of rural commerce sector” is aimed at increase competitiveness and job opportunities in rural areas by encouraging e-commerce. Within this framework, two training materials will be produced, an online training course on e-commerce in rural areas and a virtual interactive serious game that will allow trainees learning by experience and simulations of realistic business situations.

During the 1st transnational meeting that took place in Vitoria-Gasteiz of Spain, 11 November 2016, project’s partners from Spain, Greece, Poland, Belgium and Portugal analyzed the current situation and designed the next steps towards the implementation of the project’s activities.