The single-lecturer webinar is the most common webinar format, due to the fact that its organization and delivery is fairly straightforward, and that the audience is familiar with the approach.However, many single-lecturer webinars tend to be over-didactic, focusing on the delivery of the presentation, and less on audience engagement. Hence, there are numerous ways in which you can transform your webinar into a more inviting and engaging experience.
By bringing guest speakers and designing your webinar in the form of the panel discussion the audience is able to hear different perspectives and ideas regarding a specific topic and be stimulated to participate with questions and comments. However, there are certain preconditions that can determine the success of your webinar panel discussion. The first is related to the necessary skills and experience in live online communication on behalf of the panelists.
Namely, your panelists need to be proficient in using webinars technologies, to be able to effectively engage in the discussion, without interrupting the pace of the session with technical mistakes. Secondly, the moderator of the panel discussion has to be experienced in this type of online communication, to be able to effectively manage the participation of both the panelists and the audience.
If delivered properly, the webinar panel discussion can provide better coverage of the webinar topic, by presenting different perspectives and voices, and by stimulating the audience to take part with their views and opinions on the matter.