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Company information that must included on a Job Posting

1. Company introduction

Here you can describe the size, divisions, values and culture of your company. The less known your business is, the more detail you should provide. Do not forget to draw attention to the benefits your company offers.

2. Describing the training opportunity

Always use gender-inclusive language.

3. Description of the training position

Based on the qualification profile, describe concrete tasks and requirements and as well as associated privileges and responsibilities.

4. Description of requirements

Here you should list the professional, personal and methodological skills that you expect from your future trainees. Distinguish between required and nice-to-have qualifications. A clear formulation should indicate exactly what is really wanted.

5. The benefits the company offers

Provide details about the training stipend and other company benefits. Discuss acquisition, advancement and further training opportunities, and also working time models, childcare facilities, and so forth.

6. Contact the company

Indicate the name, function, e-mail address and telephone number of contact persons who are available to answer questions and accept applications.

7. Information about the application procedure

Provide details about the form (e-mail, online or by mail), deadlines and documents required for the application.

8. Conclusion

You may want to encourage special target groups (e.g. girls, people with disabilities) to submit an application by indicating that their applications are desired. Round out the job announcement with a friendly closing.


Project “StartApp – Starting with Apprenticeship” supports small and medium sized businesses (SME) in intensifying their commitment to in-company training. To that end, this project provides solutions for the recruitment of young people interested in on the job training. Here the focus is on methods of acquisition, selection and integration of trainees during the first phase of their staff membership in the company.

The handbook “Finding and retaining trainees” is a guide for companies that want to make their trainee recruitment capable of addressing the current challenges in the training market. It guides the reader step by step through the individual phases of recruitment. Numerous tips and instructions ensure successful implemen tation of the recruitment measures in a practical business environment. It reveals new ways to inspire young people for a career and win them over as trainees.

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